Master the art and science of customer retention.

Craft strategies that captivate, engage, and ensure a flourishing customer base. Transform your business one loyal customer at a time.
  • Grasp the full breadth and depth of customer retention, maximizing sales and engagement.

  • Master personalized outreach methods to resonate more deeply with each customer segment.

  • Understand how retention strategies can directly lead to increased customer lifetime value and sales growth.
Customer Retention Certified | Masters customer journey map
Customer Retention Certified | Masters customer journey map

Master the art and science of customer retention.

Craft strategies that captivate, engage, and ensure a flourishing customer base. Transform your business one loyal customer at a time.

Grasp the full breadth and depth of customer retention, maximizing sales and engagement.

Master personalized outreach methods to resonate more deeply with each customer segment.

Understand how retention strategies can directly lead to increased customer lifetime value and sales growth.
Customer Retention Certified | Masters badge
Course overview.
Ever felt like most customer retention courses just scratch the surface? We get it! That's why our Customer Retention Certified Masters course isn't your typical overview - it's a deep dive.

We blend theory with real-life examples, ensuring you grasp the pivotal role retention plays in driving customer loyalty and bolstering revenue.

Discover the why's and how's of customer retention, so you don't just understand it, but can action it effectively. 

Learn the crucial techniques to identify and re-engage customers teetering on the brink of churning. By optimizing retention strategies, you'll not only minimize costs but also unlock avenues for more sales and sustained customer engagement. 

Keen to amplify your retention prowess and reap the rewards? Let's get started!
Customer Retention Certified | Masters badge
Course overview.

Ever felt like most customer retention courses just scratch the surface? We get it! That's why our Customer Retention Certified Masters course isn't your typical overview - it's a deep dive.

We blend theory with real-life examples, ensuring you grasp the pivotal role retention plays in driving customer loyalty and bolstering revenue.

Discover the why's and how's of customer retention, so you don't just understand it, but can action it effectively. 

Learn the crucial techniques to identify and re-engage customers teetering on the brink of churning. By optimizing retention strategies, you'll not only minimize costs but also unlock avenues for more sales and sustained customer engagement. 

Keen to amplify your retention prowess and reap the rewards? Let's get started!
By the end of this course you'll be able to:
  • Master retention
    Grasp the intricacies of customer retention to optimize sales and foster long-term engagement.

  • Drive loyalty
    Differentiate between retention and loyalty, using unique tactics to cultivate steadfast brand advocates who champion you to others.

  • Optimize outreach
    Fine-tune your communication with at-risk customers, ensuring personalized and impactful touchpoints.
Mapping your customer journey
Mapping your customer journey

By the end of this course you'll be able to:


Master retention

Grasp the intricacies of customer retention to optimize sales and foster long-term engagement.


Drive loyalty

Differentiate between retention and loyalty, using unique tactics to cultivate steadfast brand advocates who champion you to others.

Optimize outreach

Fine-tune your communication with at-risk customers, ensuring personalized and impactful touchpoints.

"I've thoroughly enjoyed taking the Customer Retention course from CSC. It's clear that a lot of consideration has been taken in compiling the module and the topics were well thought out and balanced. It's not only helped to reinforce some of my existing knowledge in this area but has provided me with new and invaluable insights and learnings."


Fleur Buckley, Customer Success Consultant at Zoopla

Learn from industry experts like:

Karl Salomon
Enterprise Customer Success at Asana
Michelle Wideman
Chief Customer Officer at Silverfort
David Collard
Manager of Customer Success at LinkedIn
Dan Farley
VP of Customer Success at Lunio
Bethany Ward
Customer Success at Planhat
Priyanka Yadav
VP of Customer Success at Ceros
What's included?

Content
Immerse in over 3 hours of rich, educational content, specially curated to provide a 360-degree view of customer retention and its best practices.

Templates
Gain access to tried-and-true templates and frameworks. Streamline your strategies, ensuring efficient and effective implementation in the real world.

Bonus footage 
90 minutes of bonus features with customer retention royalty like Michelle Wideman, Dan Farley, and Priyanka Yadav.

Insights
Benefit from exclusive fireside chats offering deep insights from industry-leading customer success leaders, broadening your perspective.

Coursework
Engage with structured modules designed to offer a blend of theory and hands-on exercises, ensuring a balanced approach to learning.

Access
Enjoy lifetime access to all course materials. Whether you need a refresher or want to dive into specific modules again, we've got you covered.

Exam questions
Test your knowledge with challenging exam questions at the end of each module. It's not just about learning, but also ensuring you've grasped every concept.

Certification
Earn an official certification upon successful completion of all modules and exams, a testament to your mastery in customer retention.

"This is a very valuable course with highly relevant course content that can be used in the real world. I would really like my team to complete the course and would highly recommend anyone else leading a CS team do too."


Renee Rooney, Head of Customer Success at LiteracyPlanet

What's included?
Content
Immerse in over 3 hours of rich, educational content, specially curated to provide a 360-degree view of customer retention and its best practices.

Templates
Gain access to tried-and-true templates and frameworks. Streamline your strategies, ensuring efficient and effective implementation in the real world.
Bonus footage 
90 minutes of bonus features with customer retention royalty like Michelle Wideman, Dan Farley, and Priyanka Yadav.
Insights
Benefit from exclusive fireside chats offering deep insights from industry-leading customer success leaders, broadening your perspective.
Coursework
Engage with structured modules designed to offer a blend of theory and hands-on exercises, ensuring a balanced approach to learning.

Access
Enjoy lifetime access to all course materials. Whether you need a refresher or want to dive into specific modules again, we've got you covered.
Exam questions
Test your knowledge with challenging exam questions at the end of each module. It's not just about learning, but also ensuring you've grasped every concept.
Certification
Earn an official certification upon successful completion of all modules and exams, a testament to your mastery in customer retention.

What you can expect from Customer Retention Certified.

Write your awesome label here.
We do team rates, too.

If you're looking to get a team of three or more certified, then speak to Matt about team rates on m.booth@teamalliance.com.

P.s. If you need help convincing your boss, we've done the hard part for you.
We do team rates, too.

If you're looking to get a team of three or more certified, then speak to Matt about team rates on m.booth@teamalliance.com.

P.s. If you need help convincing your boss, we've done the hard part for you.
Course curriculum.

Unlock an additional 9+ courses 🔓


Access our entire suite of courses, a free in-person summit ticket, 100+ hours of strategy content, templates & frameworks, mentorship opportunities, and more when you become a Pro+ Member.

Unlock an additional 9+ courses 🔓


Access our entire suite of courses, a free in-person summit ticket, 100+ hours of strategy content, templates & frameworks, mentorship opportunities, and more when you become a Pro+ Member.

FAQs.

What is the Customer Retention Certified Masters course?

The Customer Retention Certified Masters course is designed to provide you with an in-depth understanding of customer retention strategies. It goes beyond traditional theories and equips you with practical knowledge through real-life examples, frameworks, and expert insights. This course offers a blend of interactive content, such as fireside chats with customer success leaders, hands-on exam questions for module mastery, and lifetime access to essential templates. This course will empower you with the tools and insights to enhance customer loyalty, reduce churn, and drive business growth.

Who’s this customer retention course for?

This course is primarily for:

  • Customer Success Managers
  • Customer Success Managers in a small team
  • Senior CSMs

It’s also ideal for aspiring customer success managers who want to advance their careers.

How does the course work?

The course is completely on-demand, so you can take it at your own pace. You’ll work through the modules chronologically, participate in activities, and complete mandatory exam questions at the end of each module to consolidate your knowledge. If you pass all the exams, you’ll officially be Customer Retention Certified!

How long will the course take to complete?

You can take however long you need to work through the materials, it’s completely flexible. The course consists of 3+ hours of on-demand content, including activities and exam questions - as well as 90 minutes of bonus footage!

What happens if I don’t pass the exams?

If you don’t pass the exams the first time around, you’ll be given the option to retake them. If you don’t manage to pass on your second attempt, unfortunately, you won’t receive the certificate. But don’t worry, the journey isn’t over. You’ll have unlimited access to all the course materials for life, perfect for brushing up your knowledge on complex areas and lifelong learning.

How long will I have access to the course content?

You’ll get lifetime access! Explore customer retention strategies anytime, anywhere, at your own pace. 

How much does the Customer Feedback Masters Certified course cost?

$500. With this investment, you’ll have access to 3+ hours of OnDemand course content, templates to put your theory into action, and coursework to consolidate your learning.